Ram Gopal Verma has tried to show the hardcore reality of media industry with Amitabh Bachchan starrring Runn. This film was a complete blend of terror, politics and journalism. Through Runn the director has tried to bring out the unethical issues of the electronic media.
In this multi starrer film each character is presenting the negative and positive factors of a particular profession. Ram Gopal Verma has once again picked up a very good issue and has presented it very well. Amitabh Bachchan, Riteish Deshmukh, and Sudeep have stood out with there performance.
This is the story of Vijay Harshwardhan Malik (Amitabh Bachchan) the owner of private news channel named India 24X7. He is a man with ethics who knows about the loyalty towards his profession. Maliks company starts dropping down and his rival company owned by Mohnish Behl (Amrish Kakkar) gets good TRP and success. Thats when Malik's US returned son Jai Malik (Sudeep) joins his buisness. Jai believes in making profit and does not bother about the morals and ethics unlike his father.
Ritesh Desh Mukh (Purab Shashtri) is a true journalist like Malik. This leads to a fight between father and son.Paresh Rawal (Mohan Pandey) is a politician who dreams of becoming a Prime Minister and can go to any extent to fulfill his dream. And Maliks son-in-law Naveen Shankalya (Rajat Kapoor) who wants to be the top most industrialist join hands with Mohan. There is an ad filmaker Nandita Sharma (Gul Panag) who has appeared as the selfish youth of today. This film brings light on lot of ethical and unethical issues.
Presence of Rajpal Yadav in this serious flick makes it a bit hillarious and soothing. The actor has created great humor along with Gul Panag. Sudeep's performance is worth acknowledging. It was realy surprising to see the comic actor Ritesh playing such a serious role. He has showed a diffrent side of his acting and proved his versatality.
Even Paresh Rawal and Rajat Kapoor played there part really well. And even Suchitra Krishnamurthy (playing the programming head of India 24/7) and Neetu Chandra (the Muslim fiancée of Jay) were good. Rohit Banawlikar has penned down amazing dialogues for the film.
It is a serious film which will show you lots of hidden relities of politics and media industry.